Ford Motor Evangelism
I received this email from the Ford Motor Companys social media team. Some might see a corporate logo and automatically delete it as marketing. And, of course, it is marketing.
But where Ford wins at marketing, at PR, at social media is making their brand part of your story. They want you to feel connected to the larger Ford community without ever directly saying so. They dont need to; the use of second person says it all. Your destiny. Your memories. They assume by your Ford ow